One bottleneck. A better way to work.

Bring us the work that keeps getting in the way. We build a system around it, in your stack, with your team.

Start with work you want off your plate.

The report that takes a morning. The replies that wait in an inbox. The decisions scattered across calls. A systems project turns a specific problem into a defined build.

See the kinds of systems we build

A practical path to a working system.

Understand

Follow the work.

We map the current process, the people involved and what a useful result looks like.

Build

Connect the pieces.

We build in your accounts, test real scenarios and agree on where a person needs to make the decision.

Hand over

Make it yours.

Your team gets the working system, documentation and a clear explanation of how to operate it.

Clear boundaries.
A useful result.

Scope and proposal

Projects are scoped individually. The proposal names the workflow, deliverables, dependencies and acceptance criteria before we begin.

Accounts and ownership

The system runs in accounts you control. You keep the workflow, source and documentation after the engagement.

Ongoing operation

We agree on monitoring, maintenance and any ongoing support in the proposal. An embedded GTM engineer or an embedded AI engineer can keep building across a wider set of priorities.

Before the build.

What is a systems project?

A systems project is one AI system that removes one bottleneck from a sales or operations team, built inside your stack and left with you. It starts with an audit week that ranks the bottlenecks by the hours and the revenue they cost, then a build sprint per system, then a handover with documentation and training. The systems come from six families: reply handling and lead routing, research and lists, CRM and reporting, company memory, the website, and founder content. Most projects are sold from inside a program or the embedded seat, and some stand on their own.

Which family should we start with?

The one that costs you the most today, and the audit week tells us which. Founder-led companies usually start with reply handling, because the founder is the bottleneck. Sales teams usually start with research and lists or with CRM and reporting, because the list and the report are where the hours go. Enterprise teams usually start with reporting tied to revenue, then company memory. Each family page describes what runs today and how it gets built.

Do you use Clay?

Not by default. n8n and Claude do the research and writing work, and we pull data from Apollo, Apify, BlitzAPI, LinkedIn and LinkedIn Sales Navigator when a build needs it. Clay is on the list when a client already runs it. You do not need it to get started, and the workflows are yours instead of a subscription.

How is a systems project scoped?

Per build, on the strategy call, because a proposal generator and a full reply copilot with routing are different amounts of work. The embedded seat includes the systems work inside it. The proposal names the workflow, the deliverables and the acceptance criteria before anything is built.

What do you need from us?

Access and a decision-maker. Access means logins to the CRM, the inboxes, Slack and whatever the build touches, opened in your name. The decision-maker is the person who can say yes to a workflow going live. One hour a week with that person keeps a build moving. Everything else we handle.

Will this work with HubSpot or Salesforce?

Yes. We build inside the CRM you run. HubSpot and Salesforce are the two we connect most often, and the reply copilot, the lead alerts and the activity logging all write into them. If you run something else with an API, we can usually connect that too.

How do you keep our data safe?

Your accounts, your credentials. Every system is built in accounts you own, so nothing lives in ours that you cannot see. Nothing is trained on your data. Access is revoked at the end of the engagement, and the workflows keep running in your instance without us.

Can you train our team?

Yes. Every build ships with documentation and a walkthrough, and we train the person who will own it. Most teams want two things: to understand what the system does so they trust it, and to be able to change a prompt or a list without calling us. Both are part of the handover.

What could your business become?

Let’s find the next move. A conversation with our team, a clear direction, and a plan to build it.

Book a strategy call Contact our team