Every conversation, carried forward.
Give a good reply somewhere to go. AI reads and routes it. A person takes the conversation forward.
Keep the opportunity moving.
A reply should arrive with context, a clear owner and a next step. We connect your inboxes, team and CRM so the conversation reaches the right person.
- Replies classified as they arrive
- Drafts ready for human approval
- Leads routed with the account context
Built and running at SMGP.
A person approves the replies that go out. We agree on the voice, routing rules and exceptions with your team.
Inside our own operationReply copilot and lead alerts
Claude reads every reply, classifies it (lead, not interested, auto-reply, bounce), researches the company, drafts the answer and posts it to Slack for one-click approval; positive replies alert the team in real time.
It replaces a human refreshing five inboxes.
The morning lead check
A daily 8:00am digest of every new reply and lead across the campaign inboxes, auto-filed to the lead database.
It replaces the first hour of the day.
Lead-capture chat
The chat on smgp.co posts each message to a workflow; Claude answers from the site's own facts, qualifies in a few questions, hands off to the booking page, and files a work email to the lead database with a Slack alert.
It replaces a contact form nobody answered until the next morning.
Built in your accounts.
Yours to keep.
We understand the workflow, agree on the scope and build it with your team. The handover includes the system and its documentation.
Start with a scoped project, or make it part of embedded GTM engineering: a GTM engineer inside your team who keeps building the machine that wins your customers.
How a systems project worksThe practical details.
Does the AI send replies on its own?
No. A person approves every reply that goes out. Claude reads the reply, classifies it, researches the company and drafts the answer, then posts the draft to Slack for a one-click approval. Auto-replies and bounces are filed without a person. A reply to a senior buyer always waits for a human.
How fast does a lead get answered?
Within one business day, and usually within minutes. The reply is read and classified in seconds, and the alert reaches the right person with the draft attached, so the answer is one click away. The morning lead check at 8:00am catches anything that landed overnight.
Can it route leads to the right salesperson?
Yes, on rules you approve. The lead lands in your CRM and in the right person's inbox with a brief: the company researched, what the person said, and the next step drafted, before anyone opens the thread. A person can override the routing from the alert.
Which CRM and sending tools does it connect to?
HubSpot and Salesforce are the two CRMs we connect most often. On the sending side we connect Instantly and ReachInbox, and the copilot reads the inboxes directly. If you run something else with an API, we can usually connect that too. Everything is built in your accounts.
What could your business become?
Let’s find the next move. A conversation with our team, a clear direction, and a plan to build it.
Book a strategy call Contact our team